ROI is one of the important metrics in any type of investments we make. As businesses are increasing their digital advertising investments ROI measurement and analysis should be kept on primary focus as it will help in growing the revenues and profits. To start with...
What is Click Fraud? click fraud are those clicks which are repeated on ads that are generated by prohibited methods, such as multiple manual clicks, or clicks by automated tools, or other deceptive software. Basically, it is a Blackhat technique of falsely increasing...
