In part 18 we learned about Panda Penalty, Links To Bad Neighborhood, Redirects, Popups, Interstitial Popups, Site Over-Optimization, Gibberish Content, Doorway Pages, and Ads Above The Fold.
181. Hiding Affiliate Links
You just cannot hide affiliate links on websites because it can lead to a manual penalty. It’s better to use no-follow tags on affiliate links.
182. Fred
Fred is a series of Google updates from the year 2017. Fred Update puts down sites that just want to add up revenue to their bank accounts rather than providing helpful content.
183. Affiliate Sites
Google has been pushing out Algorithm Updates with regard to Affiliate Sites in particular. These updates have been hammered down with frequent algorithm updates for no reason sometimes.
184. Autogenerated Content
Google has clearly stated that Auto Generated content with the purpose to manipulate search rankings and not provide value to readers could be manually penalized.
Here is what Google has to say about Autogenerated Content:
185. Excess PageRank Sculpting
PageRank sculpting used to work back in the day. This essentially means controlling the link juice on a website using No-Follow links. This excludes the pages to rank for and includes No-Follow attributes for the links you don’t want the links to flow to.
186. IP Address Flagged as Spam
This is a controversial topic. If an IP Address is flagged as spam then it may affect all the sites hosted on that server.
187. Meta Tag Spamming
Meta Tag spamming is a common practice that does not work always. Meta Tag spamming includes adding keywords in Title Tag and Meta Description unnecessarily. Google could take manual action against such a practice.
Off-Site Webspam Factors
188. Hacked Site
If a site is hacked then Google may deindex your sites and all the pages altogether. Interestingly Google completely deindexed Search Engine Land just for the suspicion of a hack.
189. Unnatural Influx of Links
Unnatural backlinks on a website could mean spamming and result in a manual penalty. Make sure you do not buy backlinks from sellers that promise 1000+ backlinks for merely $50.
190. Penguin Penalty
Websites that were hit by the Penguin update are less visible on Google’s Search Engine Results Page. Nowadays Google just does not penalize such sites instead it ignores spammy links.